Case Study: Online Marijuana Dispensary #1
Category: SEO Campaign Case Studies
Client: An online marijuana dispensary in Canada, prefers to remain anonymous
Our SEO campaign increased this client’s revenue from organic traffic by over $1 million, a 148% increase in only 6 months. That represents a ridiculously impressive 112 times ROI from their marketing spend with Juiced SEO during that time. If you could give someone $1 to earn back $112, would you do it? I would!
This was made possible from the increase we achieved in organic traffic (sessions) of 147,000, a 170% increase in 6 months. We also increased their organic traffic users by 185% and organic traffic new users by 195% over the same period. We achieved results at a remarkable speed too, as their monthly organic traffic doubled in only 3 months, and more than tripled in only 5 months.
The traffic we brought to the site was also highly targeted and this is why it converted to increased revenue so well. Some of the top rankings we achieved were as follows, as of May 2019:
#1 for ‘online dispensary Canada’ (12,100 monthly searches, biggest keyword in the niche)
#1 for ‘buy weed online’ (5,500 monthly searches, second biggest keyword in the niche)
#1 for ‘weed dispensary’ (3,700 monthly searches)
#1 for ‘buy weed online Canada’ (3,500 monthly searches)
#1 for ‘marijuana dispensary’ (2,800 monthly searches)
And over 50 other relevant #1 rankings
The Client & Method
The client is an online marijuana dispensary operating throughout Canada. The website had already had SEO works done and had been ranking well and getting a decent amount of traffic. They experienced a slight dip in rankings prior to starting with Juiced SEO, which prompted them to find us. They wanted to recover from their dip in rankings and wanted to really take it to the next level and get a much bigger share of the organic traffic out there, so they hired us.
Our method was to send power and relevance to the website through a combination of links from our private marijuana network of websites, guest posts, and social profiles. As demonstrated by this case study, we quickly turned around the dip in traffic this client was experiencing and went much farther by propelling their traffic and revenue far past their expectations and previous levels.